Top 5 Drawing & Coloring Apps in South America Q4 2023

The fourth quarter of 2023 has shown fascinating trends for the top drawing and coloring applications in South America, as revealed by Sensor Tower's data. Here's a closer look at the weekly performance metrics for the leading apps in this category.

Color ASMR: Painting Book from Zego Studio saw a remarkable increase in weekly downloads, starting from around 101K at the end of September and peaking at approximately 866K in early December. The app also experienced a steady rise in weekly active users, growing from about 723K to nearly 2.5M by the end of December.

Happy Color®: Coloring Book by X-FLOW maintained a consistent performance in weekly downloads, ranging between 174K and 286K throughout the quarter. Weekly revenue for the app saw a moderate increase, peaking at $276 in the last week of December. Active users remained steady, fluctuating between 1.4M and 1.6M.

Phone Case DIY from CrazyLabs LTD had stable weekly downloads, with numbers hovering between 120K and 205K during the quarter. The app's weekly revenue hit a high of $121 in mid-October, while active users showed a slight increase, ending the quarter at around 793K.

Coloring & Learn by Orange Studios Games saw consistent weekly downloads, ranging from approximately 124K to 156K. The app's weekly revenue peaked at $160 in late October and late November. Weekly active users remained robust, fluctuating around 2M throughout the quarter.

Lastly, Color Fan - Color By Number from Casual World Studio experienced steady weekly downloads, from around 94K to 137K. Weekly revenue for the app was stable, with a high of $362 in early November. Active users showed a gradual increase, ending the quarter at approximately 828K.

These performance insights, sourced from Sensor Tower, highlight the dynamic engagement and growth within the drawing and coloring app category in South America. For more detailed analytics and insights, visit Sensor Tower.